The development of software solution to warp and map physical structures and elements has created exciting, creative multimedia projects. This remarkable installation for the release of the LG Optimus phone was produced by Gahrens + Batterman on the facade of KulturBrauerei in Berlin, during the IFA convention.
NuFormer, 3D video mapping – California, USA – August 2010 from NuFormer on Vimeo. This is a great example of what can be done with projection mapping. The video shows the building during setup and with projection. NuFormer is a company in the Netherlands that does interesting projects with stunning results.
The Official Ralph Lauren 4D Experience – Behind The Scenes from Ralph Lauren on Vimeo. The stunning projection on the Ralph Lauren store in NYC and London was used to celebrate the release of new products. This clip shows the work behind the scenes of this remarkable example of projection mapping.